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Bridgestone Lauds Pink Donations

Bridgestone SA Team with PinkDrive Founder & CEO, Noelene Kotschan

Bridgestone SA Team with PinkDrive Founder & CEO, Noelene Kotschan


Gavin Young, Bridgestone CEO & son Graeme Young supporting the Pink ODI

Gavin Young, Bridgestone CEO & son Graeme Young supporting the Pink ODI



Bridgestone South Africa inaugural involvement at the pink day exceeded expectations after strong support on World Cancer Day. Bridgestone is donating all proceeds from the 2016 sales of the unique Pink Tyre valve caps to The Pink Drive.

World Cancer Day, saw thousands of South Africans turn out at the Pink one-day international (ODI) at Wanderers cricket ground in Johannesburg. The stands were a sea of pink as South Africa's national cricket team, the Proteas – also in pink kit – emerged victorious, sealing a one-day international (ODI) series win over rivals Sri Lanka with two matches left to play in the five-match series.

"The Proteas did us proud and the atmosphere was fantastic," said Bridgestone PR Officer, Kelly Fester. "We cannot thank the crowd enough for the wonderful way they supported the match and the fight against cancer.

Fester reminded South Africans that it was not too late for them to contribute by buying a set of pink valve caps for their cars. "A set costs R50 and they are available at Supa Quick outlets countrywide. All proceeds go to cancer research and awareness, and we are aiming to raise a million Rand for the cause," she concluded.

Happy Customers all dressed for the occasion


More information on #PinkValveCaps Project:

The Pink Valve Caps Project started in October 2013 which is sold nationwide through retail partners –Supa Quickwhich has more than 260 franchises. The Pink Valve Caps set are sold at R50 each. The initiative was created for Breast Cancer awareness and raise funds for a Breast cancer organisation selected by Bridgestone SA. Over the past two years, a total of R1 million per year and contributed to The Pink Drive. The first year Bridgestone SA with Supa Quick were able to donate towards The Pink Drive’s first Mobile Mammography unit.

https://www.bridgestone.co.za/pink-valve-cap 

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tyres in south africa
tyres in south africa